HYDRATION IS POWER. Osmo Active Hydration for Women is a during exercise hydration drink that was scientifically developed to be the fastest way for women to rehydrate. During the full menstrual cycle, internal temperature varies by 0.5°C, while sodium losses increase and plasma volume drops. Osmo Active Hydration for Women was developed based on peer-reviewed science to address these physiological realities and to help female athletes: - Increase power output - Improve endurance - Avoid premenstrual performance decline
RECOVER. REPLENISH. REBUILD. When you exercise, you stress your body. During recovery you adapt to those stresses, becoming stronger and more efficient. Osmo Acute Recovery helps you make the most of your workout. It is the result of more than a decade of lab and field research with elite athletes to: - Speed recovery - Optimize training adaptations - Rapidly restore glycogen Recover in the Golden Window We don’t get stronger when we exercise. We get stronger after we exercise, when our bodies adapt to the stresses experienced during our workout. If you consume the right nutrients (included in Osmo Acute Recovery) during the 30-minute period immediately following exercise (known as the “Golden Window”), you will get stronger and more efficient while simultaneously accelerating glycogen restoration. The three most important things to accomplish during the Golden Window are 1) stopping the body’s exercise induced catabolic (breakdown) response, 2) taking in high quality protein to facilitate muscle repair, and 3) restoring the body’s glycogen stores. Acute Recovery is comprised of a 2:1 protein to carb ratio with 30mg of caffeine. Yes, that’s completely different than competing formulas—hold that thought! The protein (whey isolate and micellar casein) shuts down the breakdown from exercise and enables muscle repair. Carbs (dextrose from grape sugar) provide glycogen. The small amount of caffeine in conjunction with carb and protein has been shown to accelerate glycogen replacement by 66 percent over carb and protein alone. Another important difference between Osmo Acute and other recovery products is the intentional absence of antioxidants in Acute Recovery. Research shows that consuming antioxidants within three to five hours following the end of exercise prevents you from gaining all of the physiological adaptations you worked hard for, because the antioxidants reduce the body’s ability to adapt in response to the exercise stress experienced in the mitochondria.
Hydration is power. Osmo Active Hydration is a during-exercise hydration drink that was developed to be the fastest way to rehydrate. Based on peer-reviewed science, the formula contains an optimized ratio of natural and functional ingredients like sucrose, glucose, and electrolytes and is flavored with real fruit to: - Increase power output - Improve endurance - Avoid cramping To maximize and sustain power, stay hydrated. As body-water drops, so does aerobic power; by the time you’re thirsty you’re already about 2% below optimal body water, which can result in an 11% reduction in power output. Individual body-water loss varies among athletes and according to exercise intensity and weather conditions. Most people, under most conditions, should drink 20-25 ounces of Osmo Active Hydration per hour of exercise (roughly one small or large water bottle). Lighter athletes or athletes exercising in cool weather conditions may only require 16-18 ounces an hour. Larger athletes or athletes exercising under hot and humid conditions may require up to 30 ounces an hour. As endurance athletes, our bodies produce power through aerobic metabolism. Aerobic metabolism requires oxygen-rich blood to flow to the muscles. As body-water drops (due to perspiration and respiration), blood “thickens”, which reduces heart-stroke volume. This means that if you don’t start your effort hydrated, you won’t be performing at your best. If you don’t replace body water rapidly during your workout, your heart rate can hold steady (or even rise), but power will drop (known as “Cardiac Drift”). In many cases, an athlete’s rate of fluid loss is greater than their body’s ability to replace it orally. What this all means is 1) you should start your workout fully hydrated, 2) you can’t wait until you’re thirsty before you start drinking, and 3) you should be drinking Osmo Active Hydration, because it’s been developed to be the fastest way to replace body-water orally. How is Osmo so fast at replacing body-water? To answer this question, we want to tell you about an American Chemist named Dr. Robert K. Crane. In 1960, Crane presented his discovery of the sodium-glucose cotransport system. Later, The Lancet called Crane’s discovery “…the most important medical advance this century.” In plain language, when glucose and sodium are present in the small intestine, water is drawn into the bloodstream at a much faster rate. Crane’s discovery of cotransport led directly to the development of oral rehydration therapy. Oral rehydration therapy has saved the lives of millions of people suffering from dehydration in underdeveloped countries since the 1980s. Crane’s scientific cotransport discovery paved the way for Osmo Active Hydration. We have studied, tested and perfected the science of oral rehydration, honing the ratio of sodium (and other electrolytes), glucose and the other natural and organic ingredients to maximize the rate of fluid absorption and palatability.
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